MONEY SUPER MARKET
FIND YOUR HAPPY MONEY PLACE
I was asked to help with the social creative once the ATL was completed, exploring ways to enhance fantastic 'surreal' sums of money. The samples shown are just a few of the designs that I created for social awareness of the digital campaign. Each bringing to life a different 'Money Super Market' tool, product and service. Giving people a chance to experience and explore what a 'Happy Money Place' feels like by turning surreal landscapes into seamless interactive 360° panoramas. As users move around our animated landscapes from perfect location / dreams / textures like diving into ice cream...we can then build the intro copy in a fun way that reflective to them and action them to find out more.
ROLE Associate Creative Director / Designer
AGENCY AMV Digital
MEDIA Digital Ads / Emails / Homepage / Social Comms